Photo:courtesy
courtesy
With Black Friday sales at full-blast, now’s the time to add your favorite cozies to cart. Many of the brands listed here are having massive discounts of 30% or more right now, and they’re super-popular so are selling out quickly. Add to cart so they’ll arrive before the holidays, and be ready to make magic memories for yet another year.
Tea Collection
Tea collection
The only thing that feels better than these super-soft pajamas is knowing that 10% of the company’s profits go to charitable causes around the globe. (And they’ve launcheda resale marketas well, since kids grow out of their just-like-new clothes so fast!)
Buy It!Tea Collection “Swedish Reindeer” family pajamas, $45;teacollection.com
Little Sleepies
If you’ve never felt this brand’s buttery-soft and super-stretchy material, you’re in for a treat. (Parents everywhere cheered when they made the matching family PJs in adult sizes!) The website hasa cute shopping featureto make getting everyone’s sizes a breeze.
Buy It!Little Sleepies Night at the Nutcracker jammies, $34;littlesleepies.com
Target
You’re already at Target for everything else on your shopping list, so just give in to the urge to add these well-priced PJs (for everyone including your pup!) to your cart.
Buy It!Target Holiday Gnomes pajamas, $10;target.com
Hanna Andersson
There’s a reason everyone in your feed (from friends to famous people) is posting pics in these jammies: They’re a complete classic and last forever. Plus,they’ve also got a toolto ensure you get all the sizes you need in the print you want — and this year, you can take it to the next levelwith coordinating cards from Artifact Uprising!
Buy It!Hanna Andersson “Ski Slope” holiday pajamas, $48;hannaandersson.com
Janie and Jack
Janie and Jack has long been one of the most reliable places to go for those classic so-cute-it-hurts photo op outfits, and their family matching pajamas section lives up to their reputation.
Buy It!Good Night pajamas in “Evergreen Trees”, $20 (orig. $46);janieandjack.com
Posh Peanut
Fans of this brand stalk its socials for new print drops. One look at their holiday collection (like this Mickey-and-presents print collaboration with Disney) and you’ll understand why.
Buy It!Disney Mickey Mouse long sleeve pajamas, $46;poshpeanut.com
The Beaufort Bonnet Co.
The go-to store for perfectly preppy kids' pieces turns out great gingham in the summer and super-sweet attire for meeting Santa in the winter. These sugar-sweet PJs are bound to be a hit.
Buy It!The Beaufort Bonnet Co. Sweet Dreams set in “Merry Little Main Street,” $48 (orig. $56);thebeaufortbonnetco.com
Primary
If you’re not into overly cutesy prints, Primary’s commitment to making high-quality basics in styles that are simply fun is perfect for you.
Buy It!Primary pajama top in “Festive Fair Isle”, $11.50 (orig. $19); primary.com
Petite Plume
Buy It!Children’s “Sprigs of the Season” pajama set, $52.50 (orig. $58);petite-plume.com
Old Navy
The brand that invented the term “jingle jammies” outdoes itself every year — and provides plenty of fun accessories to accompany their offerings, for everyone from pets to grandpas.
Buy It!The Jingle Jammies shop, starting at $6 (orig. $8) for a dog bandana; oldnavy.com
The Children’s Place
The Children’s Place enlists some of Hollywood’s cutest families (hi, Mariah Carey!) to model their cute and affordable family pajama offerings each year.
Buy It!The Children’s Place “We Are Family” pajama sets, $9.18 (orig. $22.95);thechildrensplace.com
Lake Pajamas
If this brand has been showing up in your feed a lot, great news: It’s as good as it looks. It even madeone of our editors' wish lists this year! Try out their super-soft and sophisticated adult cuts (like this kimono-style top and wide-leg pants) or their cuddly pima varieties for kids.
Buy It!Lake Pajamas kids' long-long set in “Tangled Lights”, $48; lakepajamas.com
KindThing
Ultra-soft and sustainably-made modal jammies in all sizes distinguish this relatively new brand, which also offers a fun perk for the adults: If your’e not all in on the cute prints, you can grab coordinating neutral PJs instead.
Buy It!SEAson’s Greetings zip romper, $36;kindthing.co
Little Navy
For the family who loves personalization, Little Navy has you covered (in soft, comfy PJs). There’s no way Santa will overlook your house in these cookies-and-milk print jammies featuring the kids' names.
Buy It!Little Navy kids' personalized pyjamas, $50;littlenavy.com
This Is J
A Canadian staple that just came stateside, these cute and cozy jammies have an après-ski vibe with joggers, nightshirts and even matching sleep masks.
Buy It!This Is J “Fair Isle” print kids set, $65;thisisj.com
Gerber
Cute and well-priced matching family jammies from a trusted brand – and bonus, they’re available on Amazon for those last-minute photo opps.
Buy It!Gerber red Stewart plaid pajamas, starting at $8;amazon.com
Chubbies
This brand’s smile-inducing prints are famous from their summer attire, but their winter cozies are just as joyful. Grab Dino-Snores, Holi-Dinos or Funnakah to get a laugh (and, thanks to the comfy waffle fabric, hopefully an extended nap).
Buy It!Chubbies holiday pajamas in “Holi-Dinos,” $20 (orig. $44.50); chubbies.com
source: people.com
